by Wine Owners
Posted on 2016-02-01
Do collectors ever drink affordable, everyday drinkers? Of course we do!
Don’t forget that in the heyday of Bordeaux, ‘luncheon’ wines were required purchasing behaviour to ‘balance’ some of the more sought after wines whose supply was carefully managed through judicious releasing strategies by the Châteaux.
At time of purchase, these low cost, often delicious (sometimes extremely dull) drinkers seemed cheap, their modest cost leading on the eager buyer. I remember being promised by one merchant that I shouldn’t hold back from balancing with cheaper wines: “you’ll always be able to sell them for what you paid”.
10-20 years on, the true cost of these wines becomes apparent. Annual storage fees of £10-14 adds up over time. If you thought you might never drink them, it will have proved to be a rather expensive balancing exercise to get allocations of the wines you really wanted.
Continuing to store them is only recommended if you have an idea of when you are going to drink them (a daughter’s wedding perhaps?). Alternatively pull them out of storage and keep them at home where they’re more likely to be broached.
Otherwise, it’s time to move these wines on, get what you can for them, and reduce your annual storage bill. There are plenty of restaurants and wine lovers starting out who are attracted by bottles that are fully mature at bargain prices.